Blade gets Fujitsu Mobile Computer Products on the Road
Campaign combines Outdoor with Online

Fujitsu Mobile Computer Products made a 2007 pre-Christmas splash
with a campaign that pulled net-fulls of traffic to their online landing page.
The “Mighty. Mini.” message featured the world’s smallest full-featured convertible notebook, the LifeBook® U810, alongside the popular
widescreen LifeBook® A6110. It generated thousands of unique visitor
hits to their website during the peak holiday season. Blade managed
all aspects of the multi-media campaign, which was developed
in conjunction with the Intel Inside® co-op marketing program.

